WEB development
Digital design
PPC Ads
Targeting
SMM & Content
Setting up and launching targeting campaigns in social networks such as Instagram and Facebook. Reputation management (SERM) & Email marketing. We set up advertising campaigns so that your products and services reach an interested audience.
Targeting in social networks, SERM & Email marketing
Targeting in social networks, SERM & Email marketing
Fast results
We promptly create and launch advertising campaigns, minimizing time loss. We test creatives, ad texts, selected interests and audiences
High Conversion
We carefully plan and create high-converting creatives. Our targeted ads instantly grab the attention of users and motivate them to take the desired action
Analytics
We analyze the effectiveness of our actions at each stage of promotion in targeting advertising. We test hypotheses and optimize campaigns based on the data we obtain
Transparent reporting
We use existing accounts or set up new ones, so you have constant access to advertising campaigns, ads and statistics. We provide regular reports on the progress, describe what we’ve done and what we plan for the new period
Quality leads
Whatever we do, we always keep our eyes on the most important goals: following the plan, meeting the deadline, and delivering on the quality & quantity metrics. We always aim high and aspire to be the best
Expertise
Our team boasts experts with over 5 years of experience in targeted advertising, who monitor market trends and promptly implement the best-proven solutions. That’s how we stay on top of the competition
We offer
01/03
Дизайн сайта, лендинга,
интернет-магазина, приложения
интернет-магазина, приложения
Analysis of products, services and competitors
Creating a portrait of a client and segmentation
Creating various advertisement formats
Setting up retargeting
Optimization of CPL, CPA, ROMI
Plan on how to improve the sales funnel
Optimization and scaling of campaigns
Weekly reports
01/03
Дизайн сайта, лендинга,
интернет-магазина, приложения
интернет-магазина, приложения
Analysis of products, services and competitors
Creating a portrait of a client and segmentation
Creating various advertisement formats
Setting up retargeting
Optimization of CPL, CPA, ROMI
Plan on how to improve the sales funnel
Optimization and scaling of campaigns
Weekly reports
01/03
Дизайн сайта, лендинга,
интернет-магазина, приложения
интернет-магазина, приложения
Analysis of products and services
Creating a strategy and media plan
Collecting feedback from clients
Work with the company website
Monitoring of the information field
Reviewing company website
Work with the external environment (catalogs, sites, writing and posting press releases using online media)
Weekly reports
01/03
Дизайн сайта, лендинга,
интернет-магазина, приложения
интернет-магазина, приложения
Collecting available data and parsing
Segmenting your email database
Implementing the necessary tools on your website to ensure constant growth of your address base
Personalizing trigger chains
Designing of the mailing list layout
Content production for email marketing
Design and development of email chains
Selection and configuration of the service, integration with the site, CRM
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Our process
Our process
Analysis of products & services
We analyse your products and services, their features, offers, advantages and terms of business and see how they compare with the competition.
Developing a Strategy
We identify the target audience and determine its features. We choose the best channels for promotion to maximize your profits and allocate your advertising budget efficiently.
Setting up campaigns
We create and launch effective advertising campaigns with unique and attractive creatives, headlines and texts that subtly stimulate audience to the desired action.
1
2
3
Campaigns testing
We test all the created campaigns and disable underperforming ones, and then redistribute the budget to the campaigns which show better numbers.
4
Results monitoring
We collect data on each ad, key phrase, parameter, and audience interest, using the Big Data approach. We identify and strengthen effective links and test hypotheses.
5
Analytics and Reports
We regularly analyze the effectiveness of campaigns for each element and report the results of our work and tests. We write a conclusion in an accessible ready-to-use form.
6
Analysis of products & services
Изучим продвигаемые продукты и услуги, их особенности, офферы, преимущества и
We analyse your products and services, their features, offers, advantages and terms of business and see how they compare with the competition.
We analyse your products and services, their features, offers, advantages and terms of business and see how they compare with the competition.
Developing a Strategy
We identify the target audience and determine its features. We choose the best channels for promotion to maximize your profits and allocate your advertising budget efficiently.
Setting up campaigns
We create and launch effective advertising campaigns with unique and attractive creatives, headlines and texts that subtly stimulate audience to the desired action.
1
2
3
Campaigns testing
We test all the created campaigns and disable underperforming ones, and then redistribute the budget to the campaigns which show better numbers.
4
Results monitoring
We collect data on each ad, key phrase, parameter, and audience interest, using the Big Data approach. We identify and strengthen effective links and test hypotheses.
5
Analytics and Reports
We regularly analyze the effectiveness of campaigns for each element and report the results of our work and tests. We write a conclusion in an accessible ready-to-use form.
6
OCTOPUS IT & Digital
We specialize in comprehensive IT development and promotion of services, products, and solutions. We use only modern channels, tools, and up-to-date experience. Whether it's a long-term partnership or a one-time project, we're committed to delivering high-quality results with a deep level of engagement and attention to detail.
Our agency specializes in a team-based in-house approach to working on projects, whether it's website development, app deve, or implementing comprehensive marketing solutions
Boutique structure
Our team brings together diverse experts in the fields of web design, development, copywriting and internet marketing. We can work perfectly in sync and are proud of it
Expertise
We use HADI (hypotheses/actions/ data/insights) and PDCA (plan/do/check/act) cycles when implementing marketing solutions and CI/CD in IT development
HADI & PDCA,
CI/CD methodologies
CI/CD methodologies
Support, development, updates
We provide full support after developing IT products, including managing updates, expanding functionality, and additional development if necessary
We conduct performance analytics at every stage of our marketing campaigns, and perform QA testing at every stage of developing IT solutions
Step-by-step analysis and testing
We put to practice every bit of experience our team members have to offer and apply cutting-edge tools to create effective solutions for businesses
Comprehensive approach
Support, development, updates
We provide full support after developing IT products, including managing updates, expanding functionality, and additional development if necessary
Expertise
Our team brings together diverse experts in the fields of web design, development, copywriting and internet marketing. We can work perfectly in sync and are proud of it
We put to practice every bit of experience our team members have to offer and apply cutting-edge tools to create effective solutions for businesses
Comprehensive approach
We conduct performance analytics at every stage of our marketing campaigns, and perform QA testing at every stage of developing IT solutions
Step-by-step analysis and testing
We use HADI (hypotheses/actions/ data/insights) and PDCA (plan/do/check/act) cycles when implementing marketing solutions and CI/CD in IT development
HADI & PDCA,
CI/CD methodologies
CI/CD methodologies
Our agency specializes in a team-based in-house approach to working on projects, whether it's website development, app dev, or implementing comprehensive marketing solutions
Boutique structure
Сontact us
Ready to start targeting?
hello@octopusdigital.org
